The word authentic is used so much these days in relation to being who we truly want to be. If we are working in the digital space our digital foot print reveals our authenicity. We often know whether or not we resonate with a person when we meet them in the more traditional off line networking sceanario. We may like the vocabulary they use and know that we could do business with them.
With more and more networking being done on line we need to realise that being authentic shows through our digital front print. There is nothing authentic about saying one thing to a client yet posting something completely contrary on social media or our web site. If we are doing business on line chances are people will check out our digital foot print to see if we are who we say we are. And rightly so!
When what we say to people and what we post on line are in alignment then people can see that we are truly authentic and are who we say we are.
Join our health and wellness hashtag hour each Saturday from 11 am - 12 pm to network with an online community.